BOARD OF DIRECTORS 2019-02-13T11:38:36+00:00

Board of Directors

We have three executive and three non-executive directors on our board.
Our three executive directors run things day-to-day and form Purple’s senior leadership team.

GAVIN WHEELDON
CHIEF EXECUTIVE OFFICER (CEO)

Gavin sold his last business, Applied Language Solutions, a global language technology and services business. He set up So Purple Group with the prime focus on building an enterprise guest WiFi system that was end user friendly.

PETE LEE
CHIEF OPERATING OFFICER (COO)

Pete is a qualified finance professional with in excess of 20 years’ experience. He has been responsible for leading various teams across finance, IT, administration, HR and professional services in a number of early stage software companies.

SIR TERRY LEAHY

Previously the CEO of Tesco, Sir Terry Leahy was selected as Britain’s most admired business leader by Management Today.

In 2007, a Guardian Unlimited Politics panel found him to be the most influential non-elected person in Britain.

JOHN OLIVER
CHIEF PRODUCT OFFICER (CPO)

John has over 15 years experience leading the direction & development of web based software solutions.

John’s core skills are focused towards the development of online based product solutions, UX and UI design.

BOB WILLETT

Previously the CEO of International, EVP Operations and CIO. Bob is a leader with significant international operating experience in the retail multichannel and technology industries. His experience ranges from M&S to BestBuy.